Forget about Hygge, Lagom, and Ikea’s attempt to start a twin duvet revolution. There’s a new Scandinavian trend in town.
This trend encourages people to pick up litter while out running. So, it’s not just good for your health, it’s also good for the environment.
It’s called ‘plogging’—a portmanteau of jogging and the Swedish plocka upp, meaning ‘pick up.’
So hot is this new trend that fitness app Lifesum is allowing its users to log and track their plogging activity as a workout.
Plogging combines going for a run with intermittent squatting or lunging (to collect rubbish), which actually sounds like a pretty satisfying workout. According to Lifesum, a typical user will burn 288 calories in 30 minutes of plogging, which is more or less the same as what’s burned off while jogging.
As with all fitness trends, there are plenty of #plogging pics on Instagram, offering a glimpse of what this trend looks like IRL. Ploggers take plastic bags along with them so they can store the collected litter they find along their route.
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